As a mainstream mobile phone manufacturer, Xiaomi does VR as a matter of course, because mobile VR is actually an extension of the mobile phone - the box of the inserted mobile phone is not the most important, it is important that the mobile phone is optimized for hardware and software of VR. So how does Xiaomi do VR? At the VR Summit of the Shanghai Film Festival on June 13th, Tang Mu, Xiaomi’s VR general manager, described what millet VR is about to appear in August this year.
Millet does VR logic
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The current VR hot naturally needless to say, in Tang Mu, consumer head is the foundation of the VR industry, and due to Daydream's operations in China (just like other Google products), the domestic VR field is still missing a localization MIUI. In fact, there are already some startup companies claiming to do MIUI in the VR community. Why does Xiaomi not do it himself?
From another point of view, only millet can provide the best VR experience for Xiaomi mobile phone users, because other manufacturers have no way to make Xiaomi mobile phone optimized for VR, so the third-party helmet will not be as good as Xiaomi's own experience. Tang Mu also complained that the helmet experience of a non-mobile phone manufacturer was poor, referring to its claiming millions of sales, but only 3,000 daily active users.
These reasons make Xiaomi VR a logical progression.
Mobile VR helmet
There is no doubt that Xiaomi will launch its VR product in August this year as a mobile phone box product, targeting Samsung Gear VR and Huawei VR. This date in August may not be able to be honored. According to Tang Mu, this is because Lei Jun mentioned that Xiaomi VR would be released in August. So they worked hard towards this date, but there was a possibility of skipping tickets.
Millet VR helmets are not just one. The reason is that Xiaomi wants to fit a variety of mobile phones, and each mobile phone needs a special helmet to adapt. Tang Mu said that Xiaomi's mobile phones with Xiaolong 820 and above will all be supported. Now only Xiaomi 5 uses this processor. Requirement 820 is because if the computing power of the chip is weak, delay optimization is difficult to do because of the large amount of computation.
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Millet VR helmet will refer to some of Google's official Daydream VR hardware design, but there will be many of their own ideas, specifically what Tang Mu could not disclose. When referring to whether Xiaomi VR would have the same handle as Daydream, he only said “I may disclose too muchâ€.
A Daydream-enabled mobile phone
The Daydream VR announced at the Google I/O Conference this year has 8 co-operative mobile phone manufacturers. Tang Mu said that some of these 8 companies only came to the platform, and Xiaomi’s cooperation with Daydream was very serious. He seriously asked Lei Jun to personally request mobile phones. The department provides support for the VR team. If you don't know about the millet VR team yet, this is a team of about 30 people that belongs to the Xiaomi Exploration Lab.
An important step in supporting VR is to release a mobile phone that supports Daydream standards. Tang Mu revealed that in August and September of this year, which is the scheduled launch date of Xiaomi VR, a mobile phone supporting Daydream will be released.
Daydream's requirements are very stringent and there is currently no cell phone support. Tang Mu did not reveal too much about this supported Xiaomi phone, but it is certain that there will be AMOLED screens (Google requires certain use). In fact, taking into account that Qualcomm’s next-generation flagship processor can be released next year, this phone will use 820 in all cases.
Tang Mu said that they rely on Daydream but are not the only ones. The standards set by Google will not be so perfect, because Google itself is constantly adjusting this standard.
MIVR: MIUI in VR
Beyond hardware, Xiaomi’s entry into VR is more important than software. "MIVR" is like "MiWiFi" of Xiaomi's router. Tang Mu thinks it is a combination of hardware and software. And what we want to talk about here is its software part.
The reason for doing MIUI in the VR community is the same as the MIUI logic in the mobile world. Because we all understand the reason, Android can not do content operations in the mainland, which gives a lot of third-party ROM opportunities. The same is true for Daydream.
MIVR will have an app on the phone. When the phone is inserted into the helmet, the app will open and the phone will enter VR mode. The user is wearing a helmet to see a set of MIVR desktops. Certainly millet definitely does not only make the desktop, there will be necessary apps such as VR application store on the desktop.
In the MIVR SDK, Tang Mu said that he would try to keep in line with Daydream. This also shows that Xiaomi does not want too much fragmentation in VR, but emphasizes cooperation with Google. This is a good signal for developers.
Daydream did a lot of optimizations for VR on Android N, but this is only part of the overall delay optimization. Tang Mu said that in addition to using Daydream's optimization, MIVR will also work with Qualcomm to optimize the chip layer, plus MIUI-level optimization. Finally, the overall delay is less than 20ms, as shown in the figure below.
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VR content and social
Tang Mu is not only the general manager of Xiaomi VR, but also the president of Xiaomi Films, which was established soon. The line that Xiaomi Film Industry takes is science and technology. Naturally, VR movies will not be missed.
Tang Mu believes that most of the so-called VR movies are merely sugar syrups. Xiaomi will invest in good-quality VR productions, but the specific movie has not yet been disclosed.
In addition to VR movies, Xiaomi will also make some innovations in the way of watching movies. In the speech at the summit, Tang Mu showed a picture of a VR virtual theater, showing that different users can be in a movie theater while watching a movie. Users can see other people's avatars and can also talk to each other. . Tang Mu said that this is like a barrage, so that you are not lonely when watching a movie.
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The next tens of millions of screens?
Xiaomi currently has two screens - a mobile phone and a TV. Tang Mu believes that VR may be the next tens of millions of screens for Xiaomi. To achieve this goal requires many conditions.
First of all, Xiaomi's foundation is good. As one of the best mobile phone manufacturers in China, it already has billions of users and a wide range of brand awareness. In addition, it can also do system-level optimization for VR at the mobile phone level. Xiaomi also has excellent hardware genes. These are all unmatched by startup companies.
However, the question still exists:
1, millet mobile phone users, but only VR support for the millet 5 and released in August that this user group is not so big, how high the proportion of buying VR is also unknown;
2. How is the product experience? This can't be determined until the release. With Gear VR as our benchmark, Xiaomi VR has some difficulty in achieving its level. Tang Mu also stated that they are working toward this level. Domestic rivals like millet should be Huawei VR, the media's evaluation of the latter is still good, but it did not reach the level of Samsung;
3. The relationship between content, content and sales is the question of chickens or eggs first. Without good content, users will not buy VR helmets. Without the amount of users, content manufacturers cannot survive. At present, VR still lacks high-quality content, but this is not a problem that Xiaomi can solve.
Finally, one issue that many people are concerned about is price. Tang Mu did not disclose specific figures, but said that it would continue Xiaomi’s cost-effective tradition. Xiao Bian asked whether it would push the strategy of buying helmets for mobile phones (Samsung did so) and Tang Mu denied this.
The known situation regarding millet VR is like this. Are you expecting the release in August?
Millet does VR logic
The current VR hot naturally needless to say, in Tang Mu, consumer head is the foundation of the VR industry, and due to Daydream's operations in China (just like other Google products), the domestic VR field is still missing a localization MIUI. In fact, there are already some startup companies claiming to do MIUI in the VR community. Why does Xiaomi not do it himself?
From another point of view, only millet can provide the best VR experience for Xiaomi mobile phone users, because other manufacturers have no way to make Xiaomi mobile phone optimized for VR, so the third-party helmet will not be as good as Xiaomi's own experience. Tang Mu also complained that the helmet experience of a non-mobile phone manufacturer was poor, referring to its claiming millions of sales, but only 3,000 daily active users.
These reasons make Xiaomi VR a logical progression.
Mobile VR helmet
There is no doubt that Xiaomi will launch its VR product in August this year as a mobile phone box product, targeting Samsung Gear VR and Huawei VR. This date in August may not be able to be honored. According to Tang Mu, this is because Lei Jun mentioned that Xiaomi VR would be released in August. So they worked hard towards this date, but there was a possibility of skipping tickets.
Millet VR helmets are not just one. The reason is that Xiaomi wants to fit a variety of mobile phones, and each mobile phone needs a special helmet to adapt. Tang Mu said that Xiaomi's mobile phones with Xiaolong 820 and above will all be supported. Now only Xiaomi 5 uses this processor. Requirement 820 is because if the computing power of the chip is weak, delay optimization is difficult to do because of the large amount of computation.
Millet VR helmet will refer to some of Google's official Daydream VR hardware design, but there will be many of their own ideas, specifically what Tang Mu could not disclose. When referring to whether Xiaomi VR would have the same handle as Daydream, he only said “I may disclose too muchâ€.
A Daydream-enabled mobile phone
The Daydream VR announced at the Google I/O Conference this year has 8 co-operative mobile phone manufacturers. Tang Mu said that some of these 8 companies only came to the platform, and Xiaomi’s cooperation with Daydream was very serious. He seriously asked Lei Jun to personally request mobile phones. The department provides support for the VR team. If you don't know about the millet VR team yet, this is a team of about 30 people that belongs to the Xiaomi Exploration Lab.
An important step in supporting VR is to release a mobile phone that supports Daydream standards. Tang Mu revealed that in August and September of this year, which is the scheduled launch date of Xiaomi VR, a mobile phone supporting Daydream will be released.
Daydream's requirements are very stringent and there is currently no cell phone support. Tang Mu did not reveal too much about this supported Xiaomi phone, but it is certain that there will be AMOLED screens (Google requires certain use). In fact, taking into account that Qualcomm’s next-generation flagship processor can be released next year, this phone will use 820 in all cases.
Tang Mu said that they rely on Daydream but are not the only ones. The standards set by Google will not be so perfect, because Google itself is constantly adjusting this standard.
MIVR: MIUI in VR
Beyond hardware, Xiaomi’s entry into VR is more important than software. "MIVR" is like "MiWiFi" of Xiaomi's router. Tang Mu thinks it is a combination of hardware and software. And what we want to talk about here is its software part.
The reason for doing MIUI in the VR community is the same as the MIUI logic in the mobile world. Because we all understand the reason, Android can not do content operations in the mainland, which gives a lot of third-party ROM opportunities. The same is true for Daydream.
MIVR will have an app on the phone. When the phone is inserted into the helmet, the app will open and the phone will enter VR mode. The user is wearing a helmet to see a set of MIVR desktops. Certainly millet definitely does not only make the desktop, there will be necessary apps such as VR application store on the desktop.
In the MIVR SDK, Tang Mu said that he would try to keep in line with Daydream. This also shows that Xiaomi does not want too much fragmentation in VR, but emphasizes cooperation with Google. This is a good signal for developers.
Daydream did a lot of optimizations for VR on Android N, but this is only part of the overall delay optimization. Tang Mu said that in addition to using Daydream's optimization, MIVR will also work with Qualcomm to optimize the chip layer, plus MIUI-level optimization. Finally, the overall delay is less than 20ms, as shown in the figure below.
VR content and social
Tang Mu is not only the general manager of Xiaomi VR, but also the president of Xiaomi Films, which was established soon. The line that Xiaomi Film Industry takes is science and technology. Naturally, VR movies will not be missed.
Tang Mu believes that most of the so-called VR movies are merely sugar syrups. Xiaomi will invest in good-quality VR productions, but the specific movie has not yet been disclosed.
In addition to VR movies, Xiaomi will also make some innovations in the way of watching movies. In the speech at the summit, Tang Mu showed a picture of a VR virtual theater, showing that different users can be in a movie theater while watching a movie. Users can see other people's avatars and can also talk to each other. . Tang Mu said that this is like a barrage, so that you are not lonely when watching a movie.
The next tens of millions of screens?
Xiaomi currently has two screens - a mobile phone and a TV. Tang Mu believes that VR may be the next tens of millions of screens for Xiaomi. To achieve this goal requires many conditions.
First of all, Xiaomi's foundation is good. As one of the best mobile phone manufacturers in China, it already has billions of users and a wide range of brand awareness. In addition, it can also do system-level optimization for VR at the mobile phone level. Xiaomi also has excellent hardware genes. These are all unmatched by startup companies.
However, the question still exists:
1, millet mobile phone users, but only VR support for the millet 5 and released in August that this user group is not so big, how high the proportion of buying VR is also unknown;
2. How is the product experience? This can't be determined until the release. With Gear VR as our benchmark, Xiaomi VR has some difficulty in achieving its level. Tang Mu also stated that they are working toward this level. Domestic rivals like millet should be Huawei VR, the media's evaluation of the latter is still good, but it did not reach the level of Samsung;
3. The relationship between content, content and sales is the question of chickens or eggs first. Without good content, users will not buy VR helmets. Without the amount of users, content manufacturers cannot survive. At present, VR still lacks high-quality content, but this is not a problem that Xiaomi can solve.
Finally, one issue that many people are concerned about is price. Tang Mu did not disclose specific figures, but said that it would continue Xiaomi’s cost-effective tradition. Xiao Bian asked whether it would push the strategy of buying helmets for mobile phones (Samsung did so) and Tang Mu denied this.
The known situation regarding millet VR is like this. Are you expecting the release in August?
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