Optometrist Chen Juncun: Opportunity to illuminate the first runner


[Hui Cong Lighting Network] Interviewing "Dimming Master" is a very special experience. As an important energy-saving lamp manufacturer in the world, it has been squatting in the industry for 20 years and has an annual production capacity of 15 billion yuan. However, it has no huge bank loans, no special national policies and resources, and no even a single media report. A "mystery" that is emerging.

It is precisely because there is no trace of peripheral information that it prompts us to decipher the growth password of this company along the track of time. So, as the outline becomes clearer, "surprise" comes one after another:

In the past 20 years, as the first batch of enterprises to build factories from Taiwan to the mainland, along with the local lighting industry from small to large, all the way to sorrow and joy, but repeatedly passed the domestic demand market, until 2008, only to return to the market;

In 20 years, it undertook the first luminaire order from IKEA in China; it broke the biggest barrier to replacing incandescent lamps with energy-saving lamps; it made the energy-saving lamps freely dimmable for the first time, and the first time let the lamps enter Suning, many good and many Carrefour, Tesco...

In 20 years, it did not show the technical phobia that local companies often have. On the contrary, with technology as a spear and a patent as a shield, it will make more than 160 patents in a small light source (first among Asian light source companies), and even its lamp holder standard is opened to become the American industry standard. .

Inside the company, the company executives told reporters: On their mobile phones, there will always be a "Song word" from the chairman of the board, and an antique-grade wire-bound book will appear on the desk. In the past 20 years, this person who has been invisible in a nearly Puritan way, loves the fireworks in Yangzhou in March and loves to make calligraphy. He will take part in the seminar of the history department of Peking University in his busy schedule; he even has his own Su embroidery museum. He said that the embroidery and the lamps need to be carefully crafted to create the classic.

So, what exactly is this enterprise, and what kind of entrepreneur is hidden behind it?

Master of dimming first half

There are many major events happening in the world every day: the financial crisis has begun to impact the real economy, cross-border mergers and acquisitions have been vetoed by the Ministry of Commerce, and resource-wasting enterprises have lost their profits. Energy-saving and environmentally-friendly enterprises have step by step...

Business weather has turned to the stars, business opportunities have come and gone, but Chen Juncun’s heart has always echoed the words he heard when he entered the line--"You see that the earth keeps spinning every day, as long as the sun sets, the lighting industry has money to make money. 1

This sentence has been in his heart for 20 years.



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